Windows install error: "We couldn't verify the product key. Please check your installation media."

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You get this error if you are using a product key for the wrong product. i.e. The key does not match the install media.

I think the key I was given was for Enterprise edition, but the install DVD was for Standard edition. I got a new key for the correct product and it worked.

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Andy Joiner
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Andy Joiner

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Updated on September 18, 2022

Comments

  • Andy Joiner
    Andy Joiner over 1 year

    After entering the product key when installing Windows Server 2012 Standard, I get the error message.

    We couldn't verify the product key.  Please check your installation media.
    

    I have used the install DVD before, the disk surface is immaculate and the DVD drive did not seem to be struggling. I tried 3 times with reboots in between - pretty sure I didn't mistype 3 times.

    Any suggestions?

    • Dylan Rozendom
      Dylan Rozendom over 7 years
      you questioned and answered your own question in a matter of seconds?
    • Andy Joiner
      Andy Joiner over 7 years
      I thought that was encouraged. blog.stackoverflow.com/2011/07/…